Product design and websites for SaaS and tech companies.
Helmsman designs dashboards and web apps around how people actually use them, builds websites that explain a product in one screen, and develops SaaS platforms end to end. We redesigned Security Brigade's security operations platform and built websites for SaaS companies.
- Security platform
- redesigned
- SaaS platform
- built end to end
- Every project
- under NDA
Sound familiar?
What we hear most from technology companies:
- The dashboard shows everything, so users cannot find anything.
- New users sign up and never come back after the first session.
- The product was built by engineers, and it shows.
- The website lists features instead of the problem you solve.
- Every new screen looks a little different from the last.
What we build
- 01
Dashboards
Built around the work
Screens arranged around what analysts and operators actually do, responsive across devices.
- 02
Web apps
Tools that get out of the way
Simpler, clearer interfaces for the tools your team uses all day.
- 03
Onboarding
Value in the first session
First-run flows that show a new user what the product is for.
- 04
SaaS websites
The product in one screen
Websites that explain the problem, the product and the next step.
- 05
Full platforms
From design to running product
SaaS platforms built end to end: user app, partner panel and admin.
- A redesign of Shadow Map, Security Brigade's digital-risk-protection platform: the dashboard and internal web app screens, designed around how analysts work.
- Websites for two SaaS companies, Ideas In Pixel and Venture & Prosper.
- A therapist matching platform built end to end: client app, therapist panel and admin platform.
Shadow Map
A redesign of Security Brigade's digital-risk-protection dashboard and internal web app.
Ideas In Pixel
A website for a SaaS company.
Venture & Prosper
A website for a SaaS company helping founders build what matters.
One platform, three products
A therapist matching platform in India: client app, therapist panel and the admin system that runs the business.
How do you redesign a cluttered dashboard?
Start with the work, not the data. Watch what users do first, next and most often, put that on the first screen, and move the rest one click away. That is how we approached Shadow Map for Security Brigade's analysts.
What should a SaaS website say first?
The problem you solve and for whom, in one line. Then how the product solves it, the proof, and the next step. Features come after.
Software for technology companies, answered.
Do you design SaaS dashboards?
Yes. We redesigned the dashboard and internal web app of Security Brigade's Shadow Map platform.
Can you build the product, not only design it?
Yes. We built a therapist matching platform end to end: client app, therapist web panel and admin platform.
Do you sign an NDA?
Yes, on every project.